As Executive Beverage Company continues to grow its national footprint and globally-focused wine portfolio, the company is very pleased to announce the hiring of Erica Roberts as Director of Trade Development.
Effective immediately, Erica has taken over the role previously held by Tracey Fotopoulos, who was promoted to Vice President of Sales for Executive Beverage in March of 2023.
A native of Syracuse, New York, Erica has worked for the past 22 years in almost every facet of the wine business but with a focus on driving success through proactive distributor relationship management. Her work includes stints with E. & J. Gallo Wines, in which she completed their distributor management training program, Palm Bay International, and Opici Wines, eventually landing at Terlato Wines as a Regional Manager.
According to Rob Kuchar, Founder and CEO, “Erica has joined the Executive Beverage team at an incredibly dynamic time, in which we‘re experiencing rapid growth on multiple fronts. Having her lead the charge for us in helping distributors find success with our ever-expanding portfolio is something that our team, as well as our trade partners, will find immediately valuable.”
Erica is based in Atlanta, Georgia but will be supporting trade relations and market activations across the country. For more information or to schedule a meeting, please contact Erica Roberts at erica@executivebev.com.
ABOUT: Executive Bev (www.ExecutiveBev.com) is a wine sales and marketing company that represents a portfolio of products designed to capitalize on the latest consumer trends. Their wines are sourced from a network of small to mid-sized wineries that are located around the world, which allows them to offer a suite of products that connect with wine enthusiasts spanning multiple generations, geographies, and price points – while never sacrificing quality or value.